Life is full of meaningful moments and selling (or buying) a home is one of them. It can also be a stressful time, both emotionally and financially. This is why it is crucial to find the right real estate agent to take care of the sale. But how do you know when you have found the right agent for you?
Local market expertise
This one is a given, the agent you choose to sell your house must be a local expert. The right real estate agent is the one who is aware of the latest real estate market trends in your area. It includes knowing what recently sold for what price, the properties for sale in your neighborhood, how they compare to yours, etc.
You want to pick an agent who lives and breathes the area, knows all the ins and outs, and simply loves the community. Someone who can share about his favorite cafes or restaurants near your home, the people and the evolution of the neighborhood, the reasons why choosing to live in the area is a no-brainer, etc.
But it also needs to be someone with experience, connected to the local property market, aware of what buyers are looking for, and with a proven track record with tangible results. Don’t hesitate to ask for references and get in touch with previous clients to get a better idea of the agent’s local market expertise.
Real Estate is a people business more than a property business. And there is no great sale without great communication. The right agent is the one who knows how to listen so that they can tailor their service to your specific needs and expectations.
Finding the right agent for you is about looking for the one with whom communication feels natural and easy, and suits your style. For example, do you prefer emails, text messages or phone calls? Do you need answers right away, or are you happy to show a bit of patience? Everyone functions and manages time their own way, so the agent you decide to go with should be the one that fits your expectations.
You might not need to be in touch every day, but make sure you hire someone who communicates well, with clarity. And someone happy to make themselves available when required. To improve communication with their clients, some real estate agents use our apps, for example, recently launched the Vendor App. Thanks to it, sellers are only one click away from their agent and can get the latest updates 24/7.
Great communication will allow you and your real estate agent to work well towards achieving a common goal, but don’t forget to put yourself also in the buyer’s shoes. Think about how the real estate agent communicates with potential buyers. Is the agent easy to approach and deal with? The best way to evaluate this is to attend open houses at other properties managed by the agent.
Trust and transparency
Like in any relationship, trust and transparency are keys for a successful outcome. And the best way for an agent to earn your trust is to listen and be transparent. You will want someone who also makes sure that you stay realistic when it comes to what you can expect from the sale.
You should choose a real estate agent who is not afraid of telling you the truth, even when knowing you might not like it. A common sensitive topic to discuss would be the price you are asking for your home. No matter your expectations, a good agent should always provide you with an honest, realistic appraisal, based on facts.
You should feel like, no matter the question, the agent will always answer truthfully and with your best interest at heart. Don’t shy away from hard topics, such as fees and the reasons why an agent might charge more than another one.
Drive and passion
Drive and passion are key attributes of a great real estate agent. These qualities will not only fuel the agent’s local market knowledge, but they are also a great asset to guarantee the best outcome for your sale. Indeed, a motivated agent, who takes pride in achieving the best result, will always be happy to go above and beyond.
Finding the right agent for you is about identifying the one happy to take you on a journey and who genuinely has your best interest at heart. Look for an agent who will look under rocks to find potential buyers for your home, not someone who will just put a few ads online, sit back and wait.
Drive and passion are also crucial to keep up with change. Whether it is the law, processes, technology, real estate is an ever-changing industry. You don’t sell today as you did only ten or even five years ago. The best real estate agents always have their finger on the pulse, so they can make the most of every opportunity to showcase a property.
A strong intuition
This one is not about the real estate agent, but what you feel and what your intuition is whispering to you. Paying attention to your gut feeling is another great way to tell if you managed to find the right real estate agent for you.
So look for the signs but also trust your intuition. When you know, you know.